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2020 Email Marketing Roadmap for Business Owners

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Use These LinkedIn Features to Help Your Business

Use These LinkedIn Features to Help Your Business

LinkedIn, like all of the other major social media platforms, looks a lot different today than when it launched. What hasn't changed is how much time people are spending on these websites. HubSpot found that users checking Facebook, Twitter, and LinkedIn to get their...

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Don’t Make These Biggest Email Marketing Mistakes

Don’t Make These Biggest Email Marketing Mistakes

We want our blog to provide you with as many marketing "how to's" and helpful information as we can. During our many years of experience helping thousands of clients grow their business and name recognition, we've also seen more than a few businesses making the same...

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How Content and Email Marketing Work Together to Build Your Business

How Content and Email Marketing Work Together to Build Your Business

Before we dig into how content marketing and email marketing work together, let's start at the very beginning. What exactly are content marketing and email marketing? Content marketing is a form of marketing focused on creating, publishing and distributing content for...

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Take notes. Remember the details. Do better business.

Take notes. Remember the details. Do better business.

When you leave a uniquely productive meeting, you feel like the king of the world. “That’s business done right,” you think to yourself … until you sit down to follow up and realize you can’t remember anything! A lapse in memory can happen to the best of us. But...

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Customer Follow-Up Templates You Can Cut and Paste

Customer Follow-Up Templates You Can Cut and Paste

You finally have a few minutes at your desk and you’re all set to follow up with your customers, but the cursor is just blinking back at you. You know you need to touch base, but you can’t think of what to say. We’ve all been there, and that's why we created these...

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How to Transform Your Marketing Data Into Action

How to Transform Your Marketing Data Into Action

Do you know how to interpret your email marketing results? If not, you’re not alone. Forty-nine percent of small business owners say they aren’t sure where to start when interpreting marketing data, and another 40 percent say they don’t have enough time. But taking...

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Are Business Cards Still Relevant in 2017?

Are Business Cards Still Relevant in 2017?

Are business cards still relevant in 2017? It depends on whom you ask. Some say business cards are no longer necessary, thanks to a variety of digital alternatives. But if exchanging information digitally is so easy, why are we still hanging on to these little pieces...

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Get Personal With Your Email Marketing (5 Tips)

Get Personal With Your Email Marketing (5 Tips)

These days, personalization isn’t an option, it’s a marketing necessity. If your email content isn’t tailored to the wants, needs, and interests of your audience, you’re going to get lost in the shuffle. Bonus Content: Get a copy of our Marketing Survival Kit. Get...

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Best Time Management Tips for Productive Small Business Owners

Best Time Management Tips for Productive Small Business Owners

Many small business owners are accustomed to burning the candle at both ends. In fact, 39 percent report working up to 60 hours per week. It's no wonder time management tips are so commonly sought out by busy small business owners. Are you a professional who finds the...

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2017 Social Media Guide – For Small Business

2017 Social Media Guide – For Small Business

Looking to do more business in the upcoming year? Then let this social media guide be your starting point. Joining social media networks has never been the challenge; finding the right direction to take once you’re there is where many business owners get hung up. Let...

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How to Handle Negative Reviews and Keep the Online Bullies at Bay

How to Handle Negative Reviews and Keep the Online Bullies at Bay

If you own a business, online reviews come with the territory. What’s unfortunate is that no matter how well you handle your business, some of those reviews are going to be negative. And if you thought the bullies were bad back in high school, you haven’t seen...

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