What's in a subject line? A lot, actually. If you've ever spent time in the world of email marketing, you already know that a great subject line can be the difference between a campaign that drives results and one that flops. The best subject lines are usually short,...
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Get More Opens in 2021 With the 40 Best Subject Lines of the Year
Email marketers know that a subject line can make or break your campaign. A truly great subject line intrigues the reader with the promise of something interesting or valuable inside — without giving everything away. It takes creativity and experience to write subject...
45 Most Clickable Email Subject Lines for 2019
Email marketing is an important piece of any marketing strategy. And like all marketing strategies, the elements should be revisited regularly. That's why every year we look back at our top performing email subject lines to see what worked and what could improve. This...
8 Marketing Ideas for Real Estate Agents in 2018
See our updated post on Marketing Ideas for Real Estate Agents for 2019 here. As we approach 2018, you should be thinking about ways to improve your business and start the new year out right. Here are 8 great marketing ideas for real estate agents to strengthen...
7 Signs You Should Call a Real Estate Prospect
Americans check their smartphones an astonishing 8 billion times per day. Between push notifications, texts and calendar reminders, cellphones make the short pilgrimage from pocket to palm about every five minutes. Real estate agents who want to literally get in front...
The Real Estate Agent’s Guide to Email Marketing Compliance + CAN-SPAM
Like most things, a solid reputation is essential to success in email marketing. And it’s not just what your clients think of you; it’s a calculation based on email deliverability and the strength of your contact list. Here's what you need to know about email...
5 Creative Content Marketing Ideas For Real Estate Agents in 2017
If you’re ready for some fresh content marketing ideas for real estate agents in 2017, you’ve come to the right place. In an age when internet noise couldn’t be any louder, it’s no secret that the need for relevant, compelling content is bigger than ever. Early...
6 Challenges of the Millennial Homebuyer (and How Agents Can Help)
Like it or not, the millennial homebuyer is here and real estate agents can’t ignore them anymore. They’re the largest generation in U.S. history; however, millennial homebuyers are facing different challenges on the road to buying a home than previous generations....
Real Estate Referral Business Comes from Only 20% of Past Clients (HUGE Opportunity!)
When we surveyed over 500 agents to see how much money they were leaving on the table, one of the questions we asked about real estate referral business: Of your past clients, what percentage send you referral business? By an overwhelming majority, agents reported...
Marketing Your Real Estate Services
A lot of you might already be thinking about how to market real estate services next year. With the New Year coming quickly, it’s time to start planning your marketing campaigns, or, in a shameless plug, let someone do it for you. Following up with past clients has...
How Real Estate Agents Get Referrals Through Facebook
Ever wonder how other real estate agents get referrals through Facebook? It might seem unlikely, or that they're paying to do it, or that they just got lucky. But one thing is for sure, people are on Facebook...a lot. And those people on Facebook talk, "Like", and...
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