We want to extend our gratitude to everyone who joined us at our ATX Startup Crawl debut. A lot of hard work went into making this event fun, and the event went beyond our expectations. Throughout the night people stopped by to play games, enjoy our signature cocktails and talk to us about what we do here. The turn out was amazing, and our office stayed packed throughout the night. Special thanks to all the Enginites who helped set up, break down, and pour drinks during the event, and to our amazing investors and sponsors.
Retention Marketing vs. Referral Marketing: Which Should You Focus on First?
When it comes to growth, service professionals often face a key question: customer retention vs customer referrals — which should you focus on first? This article breaks down the difference between retention marketing and referral marketing, shows when to prioritize each, and explains how to build a strategy that drives both consistent growth and stronger client relationships.








