What OutboundEngine does for you:

Creates awesome content.

Twice a month, our content team in Austin, Texas, writes engaging, entertaining emails that position you as a helpful industry expert.

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Matches the look and feel of your brand.

Everything we create is designed to bring your business’ image and personality to life. Our support team works with you to customize our templates to meet your brand standards.

Makes you look good on any screen.

More than half of emails are now opened on mobile devices. Your emails are designed to be responsive and look good on all screen sizes.

Automates the time-consuming stuff.

Everything is done for you. We’ll let you see your emails ahead of time, schedule and send the campaigns for you, let you know how everything is performing and highlight the most engaged people on your email list.

What you can do on your own:

Add your voice to each email.

Want to add a quote to your emails? Inspired to add some holiday cheer? Every one of our email templates has a personal note section for you to include timely messages to your contacts.

Customize as you see fit.

Hosting an open house soon? Have a coupon to promote? Organizing a lunch and learn? You have a section on your newsletters to publicize special events and offers.

Drive traffic from your newsletters.

Your newsletters come with call-to-action buttons already, but you can edit, add and subtract as you see fit. These are particularly useful in driving traffic to your website or other pages online.

Build your own campaigns.

Have a special customer message or want to do it yourself? Campaign Builder uses your branded template and walks you through the process of crafting your own newsletter.

Highlight what makes you unique.

Adding Specialty Content to your email newsletters highlights your areas of professional expertise, focuses on your specialties and drives deeper email engagement.

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What else you get:

Contact Importation

It’s easy to upload your contacts. We work with the email systems you already use, and we’re always adding new integrations. Our support team goes the extra mile to make sure your emails are sent to as many people as possible, even if it means scanning in 1,200 business cards.

Email List Optimization

Clean data gets the best results. Before sending your first newsletter, remove duplicate contacts and help us protect your email integrity by sending only to valid email addresses.

Testing

Just one bad email address could get all of your emails sent to SPAM, or worse, get you blacklisted. We protect you by sending your first newsletter to a small sample of your contacts to ensure that they are valid. After validating we’ll send emails to your whole list.

First Come, First Served

With email addresses it’s first come, first served. It’s possible a contact on your list is on one of your competitor’s lists. Whoever signs up with OutboundEngine first gets the sending privileges for that contact. No one will ever get the same email from two different people.

Segmentation and Tagging

Not all contacts are equal. Add tags and segment your list for your specific needs. Want to run a custom campaign to a list of prospects? Easy. Curious to find the most engaged people you’ve done business with in the last year? Simple.

Campaign Preview and Alerts

We’ll always show what your next email newsletter will be in advance. We’ll even send you alerts to let you know your contacts are showing buying signals or are worth reaching out to. Up to five people on your team can receive these alerts.

"It was good quality content, and I needed something that my customers would enjoy. It was unbelievable, within the first month I saw my Facebook engagement increase 700%."

Cindy Welsh
Coldwell Banker

"I recently received a hot lead from a client who “referred a friend” via our OutboundEngine Facebook app. Pretty slick! I think this is such a Great resource."

David Robnett
Integra Insurance Services

"It gave me the opportunity to touch base, network and refer other contractors I knew. I provide referrals and in turn those contractors refer me, it’s a great system."

Joe Pinkston
Cityscape Garage Doors
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