by Erin Myers | May 11, 2021 | Business Strategy, Customer Success
No matter what industry you’re in, your products and services are designed to provide solutions to the problems your customers face. So why is it that so many of these carefully designed solutions fail to resonate with the target audience? Maybe it’s because we...
by Erin Myers | May 5, 2021 | Automotive, Beauty Salon, Business Strategy, Criminal Defense, Customer Success, Financial Advisors, Home Services, Insurance, Mortgage, Promotional Products, Real Estate, Sales, Wellness
In business, the follow-up is a fact of life. Now that texting has been more common than calling for a while, phone conversations aren’t getting easier for many people. However, phone calls (and lately, video chats) are an important part of business...
by Erin Myers | Mar 2, 2021 | Social Media Marketing
Not that long ago, having a social media presence wasn’t a must because not everyone used social media. However, over the past decade, the percentage of American adults on social media grew from 26 in 2009 to 72 percent in 2019! We’re talking basically 3...
![Better Email Etiquette Equals Better Marketing Results [16 Rules]](https://www.outboundengine.com/wp-content/uploads/shutterstock_411184843-1.jpg)
by Erin Myers | Jan 12, 2021 | Criminal Defense, Email Marketing, Financial Advisors, Home Services, Insurance, Massage Therapy, Mortgage, Promotional Products, Real Estate, Wellness
In an age where a first impression may be made without meeting someone first, it’s crucial you’re aware of email marketing etiquette. If you want to make the most of your efforts, you need to be sure you’re not committing a faux pas that could have...
by Erin Myers | Sep 6, 2020 | Business Strategy, Sales
Online referrals are just like traditional word-of-mouth referrals, only better. For years, we’ve asked questions like these to our friends, family and coworkers: My car is in need of some major repairs. Do you have an auto mechanic you trust? Did you like your...
