by Travis Balinas | Mar 7, 2014 | Insurance
Email marketing is a great tool to help insurance agents build customer relationships so that when the customer needs something, you are the first person they think of. However, the average person receives so much email marketing that your messages are easily lost in...
by Travis Balinas | Mar 3, 2014 | Real Estate
From simple to sophisticated, the top 5 real estate Facebook tips are not all intuitive. For a real estate professional, it can be challenging to constantly engage your Facebook audience. As the pace of social media increases, people’s time and attention are stretched...
by Travis Balinas | Feb 26, 2014 | Mortgage
One of the most overlooked things about Facebook for loan officers is the cover photo. Yes, that photo at the top of your business page that acts as a background image for your brand. It’s so important, especially because of the impact it has on your news feed...
by Travis Balinas | Feb 25, 2014 | Mortgage
Though it can be a challenge, great email marketing for loan officers is essential to the creation of new loans. Some do it better than others but the reality is that it can be time-consuming, expensive and frustrating when it isn’t effective. What are the keys to...
by Travis Balinas | Feb 19, 2014 | Mortgage
Mobile Optimized websites for loan originators are no longer something to consider doing or that would be nice to have. Having a mobile optimized or responsively designed website is now something that every loan officer and mortgage professional should have in 2014....