This post comes from our friends at AceableAgent, a TREC-approved mobile app for continuing education and licensing for Texas real estate agents. Read on for their suggestions on the best tech to help real estate agents get ahead of their competition.
When you’re a real estate agent you have to take every opportunity you can to give yourself an edge. Fortunately, tech companies have made it their business to provide agents with plenty of tools.
Here’s a look at some of the latest and best tech to help real estate agents get ahead of the competition.
Every real estate agent can use a personal assistant. If you’re not in the position to hire someone, then look into the latest generation of smart speakers. They are called voice assistants for a reason.
Most agents are familiar with smart speakers as devices that can control home equipment. But there are other reasons we’ve included them with the best tech to help real estate agents. The possibilities are expanding every day. Case in point, Coldwell Banker is using Alexa to connect with agents.
Agents can use Amazon Echo, HomePod and Google Home to answer questions, check the weather, get directions, set appointments and more. Voice command technology is expected to improve by leaps and bounds this year, so buying a smart speaker now is a good investment.
Curate by Sotheby’s International Realty
Curate is the new kid on the augmented reality block. Sotheby’s created Curate to give homeowners and listing agents a way to virtually stage a home before listing it. You could also encourage people to use the app and skip the staging altogether.
Buyer agents can use Curate to help clients visualize themselves in a home and the design possibilities. Plus, it’s a lot of fun to play with.
Homesnap Pro Listing Promotion
Promoting your listings on social media is a must for real estate agents, but boy can it be time-consuming. Homesnap Pro is hoping to change that.
Homesnap Pro allows agents to set up ad campaigns that are easy to create and automate. It works with Facebook, Instagram, Waze and Google all at once.
Another reason we put Homesnap on the list of the best tech to help real estate agents is its integration with 125+ MLSs. Homesnap uses this information to automatically prompt agents to promote their listing activity.
Once your listing is sold, a different type of promotion begins. Staying top of mind with your network is the best way to make sure they call you when they’re ready to make their next move.
OutboundEngine gives the power of an entire marketing team to individuals and small businesses. Real estate agents can focus on their clients while content professionals write, plan and promote content to their network via social media and email campaigns.
The name really says it all. Labcoat Agents is a fantastic resource for real estate agents that want to stay in the know. Learn about the latest techniques, systems, and tools that are pushing the industry forward. Make sure to check out the technology category for high-tech topics that are easy to digest.
Street Peak App
Finally, getting information on a home doesn’t require a Google or MLS search. With Realtor.com’s Street Peak app all you have to do is point your phone at a property to get all the details. The app also serves up neighborhood information that can simplify and enhance your efforts. If you’re the type of agent that scouts areas in person or does a pre-showing driveby, see why Street Peak is on our list for the best tech to help real estate agents.