by Taylor Landis | Jun 1, 2022 | Business Strategy
Growing your referral business isn’t always a comfortable or easy process. While you can play the build-it-and-they-will-come game, we all know that getting referral business requires active planning and execution. 85 percent of small businesses say word-of-mouth...
by Taylor Landis | Apr 19, 2022 | Automotive, Beauty Salon, Business Strategy, Criminal Defense, Customer Success, Financial Advisors, Home Services, Insurance, Learn Marketing, Marketing Survival Kit, Massage Therapy, Mortgage, Promotional Products, Real Estate, Wellness
The most successful business owners use every resource they have to maintain and grow their book of business. Loyal customers are perhaps your most valuable resource — but only if you can activate them. What’s the difference between customer retention and...
by Taylor Landis | Apr 12, 2022 | Business Strategy, Sales
Your past customers are a huge asset to your business, so it’s crucial to maintain a strong relationship with your past and existing clients so they stay loyal. And yet many small businesses spend most of their marketing dollars on finding new customers instead...
by Taylor Landis | Apr 5, 2022 | Business Strategy, Customer Success, Sales
The most successful small businesses do more than provide a great product or service — they build strong relationships with their clients and community. Connecting on a deeper level grows trust and long-term loyalty. For one-on-one conversations, phone calls have...
by Taylor Landis | Mar 16, 2022 | Business Strategy, Customer Success, Financial Advisors, Home Services, Insurance, Learn Marketing, Marketing Survival Kit, Massage Therapy, Mortgage, Promotional Products, Real Estate, Wellness
It’s an unpredictable time for small businesses, no matter your industry. Business owners are looking for creative ways to generate more sales, but often they focus too much energy on finding new prospects and not enough on retaining and activating their past...
