by Taylor Landis | Apr 27, 2021 | Automotive, Beauty Salon, Business Strategy, Criminal Defense, Customer Success, Financial Advisors, Home Services, Insurance, Learn Marketing, Marketing Survival Kit, Massage Therapy, Mortgage, Promotional Products, Real Estate, Wellness
The most successful business owners use every resource they have to maintain and grow their book of business. Loyal customers are perhaps your most valuable resource — but only if you can activate them. What’s the difference between customer retention and...
by Taylor Landis | Apr 20, 2021 | Business Strategy, Sales
Your past customers are a huge asset to your business, so it’s crucial to maintain a strong relationship with your past and existing clients so they stay loyal. And yet many small businesses spend most of their marketing dollars on finding new customers instead...
by Taylor Landis | Apr 13, 2021 | Business Strategy, Customer Success, Sales
The most successful small businesses do more than provide a great product or service — they build strong relationships with their clients and community. Connecting on a deeper level grows trust and long-term loyalty. That’s often done with in-person,...
by Taylor Landis | Mar 23, 2021 | Business Strategy, Customer Success, Financial Advisors, Home Services, Insurance, Learn Marketing, Marketing Survival Kit, Massage Therapy, Mortgage, Promotional Products, Real Estate, Wellness
It’s an unpredictable time for small businesses, no matter your industry. Business owners are looking for creative ways to generate more sales, but often they focus too much energy on finding new prospects and not enough on retaining and activating their past...
by Taylor Landis | Feb 23, 2021 | Social Media Marketing
When you started building your business social pages, you likely had a number of goals in mind. Maybe you wanted to increase brand awareness, earn referrals or convert sales. But one thing you definitely didn’t hope for was losing followers on social media....
