See our updated post on Marketing Ideas for Real Estate Agents for 2019 here. Marketing ideas for real estate agents can take many shapes and price forms. You maybe use some form of direct mail to both your current clients and to new prospects. Perhaps you invest...
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Loan Originator Marketing Ideas Using Social Media & Email
Loan originator marketing ideas are meant to increase referral and repeat business. Any originator looking to do this effectively should definitely be using email and social media marketing to strengthen relationships with past clients. Especially in the mortgage...
The Value of Social Media and Email Marketing for Real Estate Agents
There is a lot of value behind social media and email marketing for real estate agents. Internet marketing, through social media or email, has pervaded every aspect of our daily lives. We go to search engines for everything we need, from making travel reservations to...
9 Free Marketing Tools for Promotional Product Distributors
For most promotional product distributors, finding free marketing tools can be a challenge. For one thing, the ones that are free are tough to judge their usefulness. And if you find one that you have to pay for, it can be expensive, take a lot of time to use, and...
How to Nurture Client Relationships with Email Marketing
All businesses confront the on-going question of how to nurture client relationships and bring them to fruition via new sales and loyalty. Small business owners face the uphill battle of doing so with limited available time and resources. Email marketing can...
Email Subject Lines Are Like First Impressions
Email subject lines are the first thing someone sees when your email arrives in their inbox. If you think about it, it's quite similar to the first time you meet someone new. Are you smiling? Did you shake their hand? What are you wearing? Did you make them feel...
5 Things to Consider Before You Invest in Small Business Email Marketing
Small business email marketing works. We know that it does. It's the most direct way to stay in touch with your current and potential customers and tracking your ROI is extremely simple. However, figuring out exactly where to get started can be somewhat challenging....
Email Marketing Pitfalls and Power Words (No, You Can’t Use the Word “FREE”)
A lot of you might be aware of the email marketing pitfalls that are around every corner. One of the words that you'd like people would like to see is "FREE" in all caps, but more often than not, that'll put you into the spam folder. When doing a bit of research on...
Fall in Love with Email Marketing All Over Again
Email marketing has been around since the early ‘90s, and for years it's been one of the “must have” components in any successful digital marketing strategy. Email marketing may not be the new “hot” marketing tool, but don’t take its effectiveness for granted. Don’t...
3 Ways to Increase Customer Retention Through Email Marketing
Your clients are your most valuable assets, but many small business (SMB) owners do a poor job of customer retention, specifically through email marketing. They rely too much on the phone to ring or focus on one event/strategy (like a holiday card) to keep those...
8 Tips on How to Build an Email List for Your Small Business
Email marketing is an elegant, simple solution for your small business, but learning how to build an email list can be challenging at first. Don't let the task of compiling an email contact list stop you from taking full advantage of the benefits that this marketing...
12 Reasons an Email Marketing Strategy Benefits Small Businesses
What's your email marketing strategy for keeping in touch with your customers? You know, stay top of mind and nurture those relationships you worked so hard to get in the first place. If your answer doesn't include "at least once a month I..." you're ignoring your...
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