The fast-moving world of social media and online advertising can divert attention away from a pillar of customer communication: email marketing. It’s easy to think social media and SEO are everything. While they are important pieces of your marketing strategy, email...
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Best Performing Email Subject Lines for Real Estate Agents
Are you a real estate agent? Do you want more opens on the emails you send? If you answered yes to either of these questions, this list of best performing email subject lines for real estate agents is for you. When 35 percent of your clients decide to open an email...
2018 Email Marketing Roadmap for Business
The Email Marketing Roadmap for Small Business We all write and send emails. Most of us do it every day without much thought. When email marketing is part of your business (and it should be!), there is more pressure put on what you write. Having to write emails for a...
Email Tracking: Why It’s Important to Your Business
Perhaps you’ve heard of email tracking, or are familiar with the idea of tracking clicks or opens but haven’t looked much further into how it works. But does email tracking really matter to your business? In short, yes, it really does. Let's get straight to the point:...
Best Performing Subject Lines for Insurance Agents
80% of professionals say that email marketing is what drives their customer acquisition and retention. That means it’s important that your email is read by as many recipients as possible. The subject line is what a customer sees before deciding whether or not to open...
Top Subject Lines for Real Estate Agents
As a real estate agent, you want to make an impression on customers and prospects. You want to be remembered more than your competition. To do this you need to keep in touch with these past customers, and email is a great way to stay top of mind. That being said, 205...
Grow Your Email Contact List, Grow Your Business (14 Tips)
Email marketing is the perfect means of forging long-lasting relationships and driving revenue long term. But the success of your campaigns directly depends on the quality of your email list. Luckily, building a targeted email list isn’t as hard as it used to be. Here...
What is Email Automation and Why Can’t You Do Without It?
If you’re a business owner actively looking to expand your reach, you’ve probably heard about “email automation” and “marketing automation.” But how do they fit into your marketing plan and help you grow your business? Knowing what these buzzwords are could save you...
5 Storytelling Techniques for a Better Brand Story
Every brand has a story; some just tell it better than others. Learning to tell yours well can be the difference between brand engagement and brand abandonment. And we don’t have to tell you which side of that coin you want to be on. Here are five storytelling...
The Real Estate Agent’s Guide to Email Marketing Compliance + CAN-SPAM
Like most things, a solid reputation is essential to success in email marketing. And it’s not just what your clients think of you; it’s a calculation based on email deliverability and the strength of your contact list. Here's what you need to know about email...
7 Winning Design Tips for Email Newsletters
Email newsletters are a great way to strengthen connections within your existing customer base. Reaching out on a regular basis will not only increase your chances of staying top of mind, but also allow you to establish credibility as an industry thought leader. Not...
Marketing Compliance for Financial Advisors (Q&A With Dynamic Wealth Advisors)
Most financial advisors do not have the revenue or staff to manage all of the systems, compliance and technology it takes to be successful. Dynamic Wealth Advisors (DWA) knows this all too well and has decided to do something about it. DWA helps advisors handle...
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