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During our many years of experience helping thousands of clients grow their business and name recognition, we've also seen more than a few businesses making the same mistakes. Here are a few of the biggest email marketing mistakes businesses should avoid. 1. Not...
What would you do with a few extra hours per week? Everyone’s business is different, but we all deal with similar daily annoyances—forgetting passwords, dealing with repetitive tasks, losing track of time. That can add up to a lot of wasted hours better spent doing...
Cyndi Alvarez wants to make the home buying process as painless as possible. As a homeowner myself, I think we can all agree the process isn't always easy. She is known as the "Pay It Forward Realtor." Her mission started when she saw firsthand how difficult it can be...
Elm Street Technology, LLC, a leading provider of residential real estate technology and marketing solutions, today announced the acquisition of OutboundEngine, a marketing automation software company based in Austin, Texas. The acquisition of OutboundEngine complements and expands Elm Street’s Elevate platform, which provides an end-to-end suite of real estate technology and marketing services.
We’ve mentioned before that 85 percent of small businesses say that word-of-mouth referrals are the No. 1 way new prospects find out about them, which is great for business. However, even when someone tells their friend about your business, the next thing they do is...
If you’re a small business owner, you realize the importance of having a presence online (in fact, that’s probably why you’re reading this article). While maintaining profiles on sites like Yelp and Google My Business is essential for collecting online testimonials,...
In business, your reputation is everything. If your customers don't trust you, they won't return. They definitely won't recommend you to friends and family. One way to bolster your reputation is by taking advantage of various types of referrals—word-of-mouth, online...
For professionals who work and thrive in industries that have long sales cycles, creating long-lasting client relationships is critical for sustainable (and repeat!) business. But with an ever-growing to-do list and a full calendar, how do you make time to build those...
Email marketing is still the best way to increase brand awareness and acquire, convert and retain new customers. But your email marketing is only as good as the list you have to send to. From one business to the next, the recipe for building an email list is never...
LinkedIn for business is a no-brainer. It’s simple to create, and even easier to maintain. With LinkedIn’s new look, this is a perfect opportunity to start building a LinkedIn network that will greatly increase your referral business. Let’s walk through how to create...
Did you know that 93% of homebuyers shop online for properties? This means your real estate listing description matters more than ever. A great listing is written to cast the property in its best light while making you look professional to both your client and...
IDX LISTINGS AND PROPERTY SEARCHÂ Listings ProListings Pro gives your clients an IDX search portal that rivals Zillow and Redfin, built right into your OutboundEngine website.Make your website their favorite place to search.Don't send them to websites that expose them...
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